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Author | Identifier | Number of Items | Total Downloads |
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Lei, J | https://orcid.org/0000-0002-0290-173X | 2 | 9 |
Title | Author(s) | IrusType | Repository | Item URL | Total Downloads |
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Brand crises: The roles of brand familiarity and crisis relevance in determining the impact on brand evaluations | orcid:0000-0002-0290-173X; Dawar, N; Lei, J | Article | University of Melbourne [Minerva Access] | http://hdl.handle.net/11343/29664 | 7 |
Consumer Responses to Vertical Service Line Extensions | orcid:0000-0002-0290-173X; Lei, J; de Ruyter, K; Wetzels, M | Article | University of Melbourne [Minerva Access] | http://hdl.handle.net/11343/30188 | 2 |