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GI Joe or Average Joe? The impact of average-size and muscular male fashion models on men's and women's body image and advertisement effectiveness

RepositoryUniversity of Queensland [UQ eSpace]
URLhttps://espace.library.uq.edu.au/view/UQ:209602
Author(s)Diedrichs, Phillippa C.; Lee, Christina
Item typeArticle
DOIhttps://doi.org/10.1016/j.bodyim.2010.03.004

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